What Does It Cost for the Easy Rider Rodeo
Starting time, the 2021 Easyriders Rodeo Tour was comprised of only the Fowlerville and Chillicothe motorcycle rodeos. Only in that location are much bigger problems with the company. And that would be the new hipster owners are from Melrose / Beverly Hills. Seriously, I'm not joking. This is who now owns all the Easyriders assets. And the question was what is going to happen to the iconic biker brand, magazine, and the Easyriders Motorbike Rodeos & Shows?
Earlier Easyriders was sold there was a long fourth dimension when there were no announcements. And there was nothing about the Rodeos or Easyrider Bicycle Shows. Plus, there were a disappointingly low number of posts even on the Easyriders Facebook pages.
So things were clearly going downhill. And the reason is that both Easyriders and their events have fallen autonomously over the years. Next, things became so bad that the Magazine closed in 2019.
Easyriders' New Owners
Only, and so information technology was appear who the new owners are. And they are hipsters with no experience in the biker-world. Instead, they have experience in Beverly Hills mode. And this was a really bad signal of where the Easyriders Rodeos, Motorbike Shows, and Magazine were going.
Next, the company quickly barbarous apart. Offset, without any declaration the magazine just went out of impress overnight. Then at that place were a very express number of responses to customers about where their Easyriders Magazines or their money were.
Besides, Easyriders Motorcycle Rodeos in Bloomsburg, Fowlerville, and Chillicothe were canceled. Then now at that place was no magazine nor events. Instead, at that place was just a bunch of overpriced dress.
So we did some research to find out what was going on with the company and the Rodeos. From what we have plant the Easyriders Rodeo Tour in Bloomsburg, Fowlerville, and Chillicothe will focus more than on RUBs and hipsters. Aye, the new owners are switching everything (including the Motorbike Rodeos) abroad from bikers.
Bad News for the Easyriders Motorcycle Rodeo Bout
At present let us go back to what is going on with Easyriders and the Easyriders Rodeo Tour. Every bit noted, 1 day out of the blue the Easyriders Magazine'southward website suddenly shut down. Not simply was this bad news for the subscribers, merely it was also bad news for the Motorcycle Rodeo Tour fans.
In addition, there were no notifications to either electric current or new subscribers. And then, these people they had no thought virtually what they paid for or what they were about to pay for would soon be discontinued. Adjacent, one day the Easyriders' Facebook pages (including the Easyriders Motorbike Rodeo page) and the company's other website fell silent.
Then in a BikerNet.com article (1) it was stated that all of what was left of Easyriders was sold. Too, in this article it says that one of the new owners runs a "clothing shop on Melrose" in Beverly Hills.
In improver, the article says that one of the new owners had "never heard of Michael Lichter." Obviously, this was strange since Lichter was an employee of Easyriders Magazine for decades.
Furthermore, Lichter is the most famous photographer in the motorcycle industry. So, our question is if the new possessor does not know who Lichter is than how can he know about bikers or the spirit of the Easyriders Rodeo Tour?
Easyriders Future
Next, in the "About" section of the Easyriders' Facebook page (2) at that place is a mention of role of the company'due south new direction. It says that the new publication will be a "java table-style" quarterly volume.
Besides the article states that the book will have "gorgeous photography." In addition, "boutique venues" are where the new "magazine" volition be sold. Actually, I don't even recollect I've been to or know where a bazaar venue is. 1 of my thoughts is that this does not audio expert for the company or for the hereafter of Easyriders Motorcycle Rodeo.
Then on world wide web.WWD.com there is an interview with one of the new owners of Easyriders. It says that the new publication will exist "… like a GQ for bikers …" I thought WTF?? I've never even heard these ii words used in the same sentence.
So this brought some other question to listen about the 2021 Easyriders Rodeos in Chillicothe, Fowlerville, and Bloomsberg. Is the result now going to exist a yuppie, hipster, and RUB Rodeo? Information technology sounds like this is a real possibility since the company is trying to be more "inclusive."
And so things went from horrible to but a train wreck. As you might know, the company also owns the rights to David Mann's art. Plainly "… socks and underwear …" might soon accept the Easyriders' name as well every bit Mann'south art on them.
Easyriders Rodeos Focus
So with all of the higher up it sounds pretty clear that the company and Rodeo Bout will not focus on bikers. But it is not a surprise that for marketing purposes the Easyriders Rodeo's name will be used. Now from all of the above it is clear that the Easyriders we have known for decades is expressionless.
Note, the 2021 Easyriders Rodeo Tour is Non on the Major Motorcycle Rallies List every bit an endorsement… not at all. Really, it is listed is to get you updates on the Easyriders Motorcycle Rodeo Tour and the Magazine.
Finally, can the Easyrider Rodeo Tour even deliver for the RUBs with all of the above problems? We will have to look and see at future Fowlerville and Chillicothe Easyriders Rodeo Tour.
Source: https://www.lightningcustoms.com/events/easyriders-rodeos/